1998 — L’Oreal Hair Zone Tour

  • Duration: June 1998 – August 1998 (North America)
  • Photos: Click here

After Britney finished recording her first album in Sweden, she embarked a promotional tour in malls across the United States. Spears performed a four-song set and was supported by two back-up dancers. She also met fans and magazine editors in the way, promoting a four-track demo from her upcoming album. The tour was deemed a success.

Depending on the day, she performed ‘Thinkin About You,’ ‘Born To Make You Happy’ or ‘Deep In My Heart,’ alongside ‘…Baby One More Time,’ ‘Sometimes’ and ‘(You Drive Me) Crazy.’

The tour only lasted a few months, from June to August before Britney took a break to focus on a bigger venue supporting *NSYNC on their US tour and then returning to complete a few last dates in late January following her debut album’s release.